These 4 Podcasts Will Help You Explode Your Retail Sales
Retail - it's where we go for what we need, what we want and occassionally, for a little therapy. But how do retailers stay ahead of the curve with design ideas, trends in the trade and stay a step or two ahead of the consumer?
There are a few solid readings that can help - if you're looking to invest some time with your highlighter, look no further than The New Rules of Retail by Robin Lewis and Michel Dart for common sense advice on the retail industry.
However if you have considerably less time to invest but want - or need- an immediate brain boost, smart retailers and e-tailers look to podcasts.
New podcasts are popping up on iTunes, Stitcher, Spreaker, and SoundCloud on a daily basis. Spending an hour or two per day listening in can be rewarding, educational, and even funny – and tuning into a popular podcast within the industry is no different. Many feature leading experts within their field and speak to a broad range of topics, such as choosing storefront or retail kiosk, online and mobile payment programs, retail logistics, and even digging in to marketing and sales strategies. Want to hear about the latest overnight success store or trends in retail fixtures? You may want to tune in...
Here’s a list of our top 4 favorite retail podcasts that we believe can help retail owners across the country increase their visibility, improve their marketing, and explode
their sales.
Our Top 4 Picks for Retail Podcasts
Total Retail Talks Podcast
Total Retail Talks Podcast covers a broad range of topics and discussions. The host, Joe Keenan, interviews retail industry leaders with brick-and-mortar and online retail stores, asking fundamental questions that many new and veteran retailers have been dying to ask.
Conversations include discussions about mobile and online payments, fulfillment and delivery channels, pricing products, marketing and sales conversions, and much, much more. Most of the episodes are about 15-minutes long, so you can easily listen to a
few episodes on your drive to work, in the gym, or while stuck at the airport waiting for your flight.The content and interviews are interesting to listen to and give you a host of information that you can begin using in your retail business. You can catch some of the latest episodes of Total Retail Talks on iTunes and Stitcher, or if you want to catch up on some older episodes, check out their website at My Total Retail.
Retail Sound Bites
Retail Sound Bites is brought to you by Kantar Retail, a global leader in retail and shopper insight, consulting, analytics and technology. This podcast offers a wealth of insider knowledge from experts in their industry, providing actionable insights to help retailers take a closer look at their industry statistics. Retail Sound Bites episodes include interviews with Kantar employees that answer some of the most frequently asked questions circulating the retail industry, with a particular focus on technology and analytics.
If your retail chain needs insider information, statistics, and real thoughts, ideas, and opinions from industry leading experts, you don’t want to miss a single episode of the Retail Sound Bites podcast. You can subscribe to the podcast on iTunes and Yarn.FM
eCommerce Fuel
For small retail businesses eager expand their customer reach beyond the four wall s of their local store, e-commerce is the way to go – and there’s no better podcast to help you learn the e-commerce market than eCommerce Fuel.
The podcast features interviews with expert guests that break down the steps a new e-commerce retail owner needs to know and understand before venturing into the scary world of online sales. Topics include launching tactics and strategies used by the pros; local, online, and media marketing tactics, as well as share some funny, interesting, and crazy stories by fellow e-commerce sellers. If you’re looking for a way to learn how to grow your retail store in a fun, interesting, and exciting way that doesn’t require a single textbook chapter read or note taken, subscribe to the eCommerce Fuel podcast on Player.FM, iTunes, or Stitcher.
Retail Nightmares
Just because you’re a professional doesn’t mean you don’t have a sense of humor, right? This is why the Retail Nightmares Podcast made it to our list that every retail executive, owner, and sales professional should tune into. After all, life is too short not to laugh. The Retail Nightmares podcast doesn’t offer up expert opinions, ideas, strategies, or anything of the sort. Instead, this program provides funny stories and real-life experiences from the hosts Alicia Tobin and Jessica Delisle and their many friends throughout the industry. If you've ever wanted to know what kind of crazy mishaps actually happen on the sales floor and behind the registers, tune into the Retail Nightmares episodes each week or find them on iTunes.
Your Turn!
Do you have a favorite podcast that you listen to like clockwork? Comment below to let us know about it! We've love to add more retail shows to our ever-growing list of favorite podcasts!